How to Grow Your Brand (Step-by-Step)

Published on

May 14, 2025

Photography by Brand More Inc.

Most people think growing a brand means having the best product or running a few ads. That’s part of it. But if that’s all you’re doing, you’re not really growing.

Growing a brand means building a system. One that brings traffic, nurtures leads, and turns people into repeat buyers. I'm going to share the system that we implement to grow any ; step-by-step.

This whole system relies on you already have a good product and aesthetic, other wise, we'd have to do branding first.

Let’s break it down.

Step 1: Nail Your Foundation

Before you run your first ad or write your next post, ask yourself:

Do people understand what my brand actually does?
Is my website built for conversions?
Can people find me on search engines?

If you’re unsure on any of those, your foundation needs work. We start by optimizing your website, clarifying your messaging, and fixing any conversion bottlenecks.

💡Pro tip: Even if you have a great product, a slow or confusing website will kill your growth.

Step 2: Create Content That Brings Traffic

The best websites still need traffic. That’s where content comes in. We create SEO-optimized blogs, short-form video content, and emails that drive people to your site; consistently.

Think of your website like a car. Content is the gas.

Need to create a content engine for your brand? That’s literally what we do. you're experiencing it right now through this blog.

Step 3: Set Up the Funnel

Once people land on your website, where do they go? Are you collecting emails? Is there a pop-up? Do they get a discount or learn anything? Are they added to a sequence? Are they asking you to signup to our emails with a blue button like the one to the right of this blog? (at the end if you're mobile).

We build automated email flows that turn browsers into buyers, and one-time buyers into fans.

Example:

Abandoned cart flow? ✅
Welcome flow that educates AND converts? ✅
Monthly sales + content emails? ✅

Step 4: Add Paid Ads (Once You’re Ready)

Ads don’t solve bad branding. But if you’ve got great content, a solid site, and email flows set up; then you can run ads to amplify everything you’re already doing.

There's no guessing with this advertising strategy; you test creatives, target audiences, and retarget past visitors until you find what converts best.

Step 5: Track It All with Real Data

This is where most brands fall short. They launch something, and then… vibes.

At Brand More, we track:

Website behavior
Click-through and open rates
Sales per email
ROAS on ads
Organic traffic gains

And we report it all back to you in plain English. No fluff. No mystery dashboards.

How to Work With Us

If you want to grow your brand with a proven system (not just random tactics), here’s how to get started:

👉 Step 1: Visit brandmore.ai/contact (at the end)

Select one of the following options on the form:

“I need help with everything (content, ads, emails)” - if you're looking for full growth support.
“Just ads” - if you have content and email flows but want to scale.
“Just email & content” - if you’re not ready for ads, but need consistent traffic and retention.